We are a studio that focuses on the creation, support, and consulting for brands and digital products at all stages.

We craft beautiful experiences and products for the greatest companies offering a wide range of creative solutions. Our mindset is to partner with brands at all stages of their projects to reach their goals.

Shaped by this idea, we are committed to offering unique visual experiences and products. This commitment, combined with a team with more than a decade of industry experience, has led us to develop a distinctive approach that elevates how brands express themselves. Our methodology

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Methodology

A.L.M.A® is a signature framework for shaping brand essence, creating perceived value, and building narrative and design with intentional differentiation in the realm of new luxury.

Approach

Is where it begins.A return to the origin. We immerse in the roots of the brand its path, its product, its pulse to uncover the essence that holds its truth.

Legacy

Gives meaning a voice.We translate the intangible into values, define timeless brand pillars, and set the emotional codes that guide identity and narrative.

Mood

Expresses the soul in form.We build a clear and intentional structure that aligns storytelling, design, and positioning with the principles of new luxury, presence, depth, simplicity, and human relevance.

Activation

Is where everything comes alive.We design sensorial and emotional experiences that foster connection and elevate perception, transforming brand presence into lasting desire.

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Founders
Jota Marques

Brazil-born experience designer, shaping brand narratives for global leading companies. He moved to Europe 20 years ago, expanding his work in branding and global campaigns with award winning results. Former at IED and Istituto Marangoni in Milano and jury member at Awwwards and the Webby Awards.

Fernando Puente

With roots in an artistic family from northern Spain, Fernando moves from digital design into editorial photography, blending craft with clear creative direction. Now based in Madrid, he brings a refined, multidisciplinary approach. Jury member at Awwwards.

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Services
  • Strategy
  • Creative Direction
  • Photography
  • Visual Identity
  • Digital Design
  • Motion Design
  • Copywriting
  • Development
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Latest clients
  • The Prado Museum
  • Alicia Moore
  • Sallés Hotels
  • BCMA
  • Ferrari
  • Yurbban Hotels
  • Ansorena
  • Maserati
  • Cupra
  • Araex Grands
  • Palma 2031
  • Tastavents
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Our products
PAISANA(House)

A creative project membership with an exclusive team dedicated to you, offering unlimited use and full flexibility. Month to month.

PAISANA.Living

We design bespoke hotel and villa websites that elevate identity and drive over 30% more direct bookings, reducing reliance on OTAs.